I first heard of Reed Irvine in the early 1980's, as I started to notice media bias in the way the MSM covered Ronald Reagan's presidency. Irvine was one of the few voices that tried to identify bias in the media. Before Rush Limbaugh. Before the internet and Matt Drudge and the blogosphere.
At that time, there were very few sources that would give words and definition to the problem that many of us could see but could not identify. Now, thanks partly to the work of pioneers like Irvine and AIM, the leftist bias of the MSM is taken almost for granted.
The book pictured below served as one my first exposures to Mr. Irvine and his organization.
I also remember seeing Irvine appear on Phil Donohue's program in January, 1983, along with Jerry Falwell and Victor Lasky.
It is hard for us to remember a time when a single television appearance or a single book focusing on media bias would stand out or be memorable. Thanks to Reed Irvine and others, the discussion of left wing media bias might soon become almost as mainstream as the MSM itself.